{"id":9666,"date":"2016-08-30T13:33:04","date_gmt":"2016-08-30T12:33:04","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=9666"},"modified":"2020-09-24T12:22:48","modified_gmt":"2020-09-24T11:22:48","slug":"ebay-promoted-listings","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/ebay-promoted-listings\/","title":{"rendered":"eBay Promoted Listings: What Are They and Do They Work?"},"content":{"rendered":"<p><strong>eBay promoted listings are a bit like being an athlete who\u2019s won several big events: you might get a few interviews, better start times or positions, and maybe some extra perks to help you keep succeeding. You&#8217;ve proved you\u2019re a winner and there\u2019s more curiosity about what you can do next, and selling successfully on eBay is the same thing. Want to know how to get covered under eBay\u2019s promoted listings? You\u2019re doing the right thing with this first step: researching things with RepricerExpress.<\/strong><\/p>\n<h2>What Are eBay Promoted Listings?<\/h2>\n<p>Because eBay promoted listings target the best of <a href=\"http:\/\/www.repricerexpress.com\/ebay-vs-amazon\/\">eBay sellers<\/a>, the ones who have a proven track record of doing well, you\u2019ll want to treat your products the same way. This means showcasing items that are hot and desirable and worthy of the \u2018promoted listings\u2019 title. But just in case your definition of this doesn&#8217;t align with eBay\u2019s, here\u2019s the kind of things they\u2019re looking for:<\/p>\n<ul>\n<li><strong>New listings<\/strong> \u2014 not always or necessarily new <em>items<\/em>, but rather listings you&#8217;ve just curated for the first time.<\/li>\n<li><strong>Favourite sellers<\/strong> \u2014 if you\u2019re selling an item that has been popular for a long time, whether in the general supply-and-demand way or just on your page (think of something like a MacBook laptop), this type of product tends to get featured regularly under-promoted listings.<\/li>\n<li><strong>Popular seasonal items<\/strong> \u2014 go with the mindset of things like mittens or snow shovels in the winter, sunscreen in the summer or rakes in the autumn, and you\u2019ll be on the right track to having your item featured in promoted listings.<\/li>\n<li><strong>Half your listings<\/strong> \u2014 maybe you want total control over which items go into promoted listings. eBay lets you do that in one of two ways: either any 500 of them or half of the total number of your listings, whichever number ends up being higher.<\/li>\n<li><strong>Items that can absorb a little more cost<\/strong> \u2014 unfortunately, eBay promoted listings aren&#8217;t free and you\u2019ll have to pay the marketplace anywhere from 1-20% (you choose) of the final sale price. Carefully select which items you think can handle this extra cost, and carefully plan how much coverage in the way of money percent (fee) you think each item can benefit from.<\/li>\n<\/ul>\n<h2>Do eBay Promoted Listings Work?<\/h2>\n<p>Remember how we said eBay promoted listings go hand-in-hand with eBay\u2019s top sellers? It\u2019s not because this is some secret service available to just the top 1% of eBay\u2019s sellers, but rather something the top eBay sellers tend to take advantage of to make them even better. It\u2019s kinda like the difference between a wealthy person hiring an accountant to do their taxes and find all the loopholes so they can put more money back in their wallet, and a university student doing their own taxes to save money on paying an accountant.<\/p>\n<p><strong>Related:<\/strong>\u00a0<a href=\"http:\/\/www.repricerexpress.com\/use-amazon-sponsored-product-ads\/\">How to Use Amazon Sponsored Product Ads<\/a><\/p>\n<h2>Top Tips to Get the Most Out of Your Promoted Listings<\/h2>\n<p>We\u2019ve already gone over the types of items and listings that can most benefit from being promoted, but how do you actually put this into practice and streamline the process as efficiently as possible? Essentially, two steps: plan and research, then test and track.<\/p>\n<ul>\n<li><strong>Plan and Research:<\/strong> If you look at any successful retailer, you\u2019ll notice they have targeted campaigns to capitalise on sales throughout the year. Turkeys get advertised and put on sale around Thanksgiving and Christmas, not at the beginning of summer. Do the same with your listings and figure out when you want to host your own campaigns, such as circling them around holidays, major events or the seasons.<\/li>\n<li><strong>Test and Track:<\/strong> Your dashboard should become one of your best friends, as it contains all the objective data you need to measure your performance, both in the positive and negative. If you&#8217;ve put a bunch of seasonal listings up for promotion and they\u2019re just not selling well, check your dashboard and analyse why that\u2019s happening. Then, make minor adjustments until you settle on the perfect formula. You never want to make major or inconsistent changes because then you\u2019re introducing too many variables and you won\u2019t really have an idea of what you\u2019re doing right and what you need to fix.<\/li>\n<\/ul>\n<h2>Final Thoughts<\/h2>\n<p>It can be a little tough to find your rhythm and really get going, but one thing that\u2019s about as close to a sure-fire winner as you can get is using <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> to compete aggressively with other sellers. You\u2019ll have hot prices, which will draw more eyeballs to your page and in turn, potentially increase the number of sales. But unless <a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\">you&#8217;ve started with your 15-day free trial<\/a>, that\u2019ll never happen for you.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-11085 size-full\" src=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial.png\" alt=\"Amazon repricing software free trial\" width=\"1280\" height=\"550\" srcset=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial.png 1280w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-300x129.png 300w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-1024x440.png 1024w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-768x330.png 768w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-200x86.png 200w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-400x172.png 400w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-600x258.png 600w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-800x344.png 800w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-1200x516.png 1200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/p>\n<p><strong>Related:\u00a0<\/strong><a href=\"http:\/\/www.repricerexpress.com\/sellers-guide-to-ebay-arbitrage\/\">A Sellers\u2019 Guide to eBay Arbitrage<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>eBay promoted listings are a bit like being an athlete who\u2019s won several big events: you might get a few interviews, better start times or positions, and maybe some extra perks to help you keep succeeding. You&#8217;ve proved you\u2019re a winner and there\u2019s more curiosity about what you can do next, and selling successfully on [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":9577,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,9],"tags":[],"class_list":["post-9666","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebay","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Amazing Tips to Help You Win at eBay Promoted Listings<\/title>\n<meta name=\"description\" content=\"Because eBay promoted listings target the best of eBay sellers, the ones who have a proven track record of doing well, you\u2019ll want to treat your products...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/ebay-promoted-listings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazing Tips to Help You Win at eBay Promoted Listings\" \/>\n<meta property=\"og:description\" content=\"Because eBay promoted listings target the best of eBay sellers, the ones who have a proven track record of doing well, you\u2019ll want to treat your products...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.repricerexpress.com\/ebay-promoted-listings\/\" \/>\n<meta property=\"og:site_name\" content=\"RepricerExpress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/repricerexpress\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-30T12:33:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-24T11:22:48+00:00\" \/>\n<meta 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