{"id":9630,"date":"2016-05-04T09:35:58","date_gmt":"2016-05-04T08:35:58","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=9630"},"modified":"2020-09-24T12:22:47","modified_gmt":"2020-09-24T11:22:47","slug":"amazon-vendor-central-vs-amazon-seller-central","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/","title":{"rendered":"Amazon Vendor Central vs. Amazon Seller Central"},"content":{"rendered":"<p><strong>They sound just about the same, but there are some pretty big differences between Amazon Vendor Central and Amazon Seller Central. And as usual, <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> has put on its sleuthing hat and detective goggles to bring you the truth, so pay careful attention, gumshoes.<\/strong><\/p>\n<h2>The Biggest Differences: Specialisation and Exclusivity<\/h2>\n<p>Just about anyone can use <a href=\"https:\/\/sellercentral-europe.amazon.com\/gp\/homepage.html\">Amazon Seller Central<\/a> to get selling on the marketplace. If you\u2019re a third-party seller and you want Amazon shoppers to see your inventory on the site, then Seller Central is a good option for you. You\u2019re not quite an <em>Amazon<\/em> seller because it\u2019s your own products you\u2019re listing on Amazon\u2019s site, but you still get to take advantage of all the eyeballs that look in on it daily.<\/p>\n<p>Plus, you still retain control over things like what your items are priced at and what goes into their listings. And if you\u2019re really smart, you\u2019ll use Fulfilled by Amazon to take a big load off your shoulders so you can focus on more important things, like making more money from moving more items.<\/p>\n<p>Having said that, there are two main differences between that and <a href=\"https:\/\/vendorcentral.amazon.co.uk\/gp\/vendor\/sign-in\/278-4641775-3087653?ie=UTF8&amp;originatingURI=%2Fgp%2Fvendor%2Fmembers%2Fhome\">Amazon Vendor Central<\/a>.<\/p>\n<p><strong>Exclusivity:<\/strong> We said that pretty much anyone can use Seller Central, but the same isn&#8217;t true for Amazon Vendor Central. It\u2019s invite-only, meaning you have to be pretty prominent on Amazon\u2019s radar to even warrant consideration for it. The two main types of sellers who get this second kind of look are big companies and popular brands, as Amazon feels they&#8217;ve proven themselves enough to get that extra exposure.<\/p>\n<p><strong>Seller Status:<\/strong> With Seller Central, you\u2019re a third-party seller. But with <em>Vendor<\/em> Central, you\u2019re not. You&#8217;ve now been bumped up to the class of first-party sellers. What this means is that Amazon will do the selling for your products for you by pricing it themselves and then paying you. In essence, you\u2019ll be a supplier and Amazon will be your buyer.<\/p>\n<h2>Other Stuff that Sets Amazon Vendor Central Apart<\/h2>\n<p><strong>Membership in the Amazon Vine Program:<\/strong> You know how services like <a href=\"https:\/\/www.airbnb.co.uk\/\">Airbnb<\/a> and Couchsurfing allow users to write reviews about each other? Well, it\u2019s the same sort of concept with <a href=\"http:\/\/www.repricerexpress.com\/amazon-vine\/\">Amazon Vine<\/a>, except you\u2019re getting the marketplace\u2019s <em>top<\/em> reviewers to say (hopefully good!) things about you. What sets it apart from plain ol\u2019 Amazon feedback is the marketplace mainly uses it to leverage new or pre-released items so that customers can get an early scoop on what a product is all about.<\/p>\n<p><strong>How your inventory gets taken care of:<\/strong> If you\u2019re a \u2018regular\u2019 seller, then you have to take care of all the details of your inventory and how it gets shipped out, whether you do it by hand or use FBA. The upside is you get control over every aspect of it, but the obvious downside is you\u2019re saddled with tons of decisions \u2014 and responsibility. But with Vendor Central, Amazon will take care of all of that for you. And better yet, if think they&#8217;ve met their quota on a particular item, you get the remaining stock and are free to do with it what you want.<\/p>\n<p><strong>When you get paid:<\/strong> Okay, this is one difference that we\u2019re maybe not so crazy about. If you deal with Seller Central, then your payout happens pretty darn fast. But if you\u2019re part of Amazon Vendor Central, then you\u2019re looking at a payout time of two to three months. It can take a little bit to get the ball rolling, but look at it on the bright side: if you ever decide to exit the Amazon selling game, then you&#8217;ve still got money coming in 60 to 90 days after your last sale.<\/p>\n<h2>Final Thoughts<\/h2>\n<p>Joining up with Amazon Vendor Central is a big step. If you\u2019re waiting to enrol or just haven\u2019t made that decision yet, then why not use <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a>\u00a0to automate your pricing on Amazon in the meantime? You get to fine-tune prices exactly how you want and can see instantaneous results for your new genius, so <a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\">hop on board with your 15-day free trial<\/a>.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-11085 size-full\" src=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial.png\" alt=\"Amazon repricing software free trial\" width=\"1280\" height=\"550\" srcset=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial.png 1280w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-300x129.png 300w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-1024x440.png 1024w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-768x330.png 768w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-200x86.png 200w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-400x172.png 400w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-600x258.png 600w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-800x344.png 800w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-1200x516.png 1200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>They sound just about the same, but there are some pretty big differences between Amazon Vendor Central and Amazon Seller Central. And as usual, RepricerExpress has put on its sleuthing hat and detective goggles to bring you the truth, so pay careful attention, gumshoes. The Biggest Differences: Specialisation and Exclusivity Just about anyone can use [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7135,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,7,8,9],"tags":[],"class_list":["post-9630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-fba","category-news","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Amazon Vendor Central vs. Amazon Seller Central<\/title>\n<meta name=\"description\" content=\"They sound just about the same, but there are some pretty big differences between Amazon Vendor Central and Amazon Seller Central. Check out this guide...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon Vendor Central vs. Amazon Seller Central\" \/>\n<meta property=\"og:description\" content=\"They sound just about the same, but there are some pretty big differences between Amazon Vendor Central and Amazon Seller Central. Check out this guide...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/\" \/>\n<meta property=\"og:site_name\" content=\"RepricerExpress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/repricerexpress\" \/>\n<meta property=\"article:published_time\" content=\"2016-05-04T08:35:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-24T11:22:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2015\/02\/amazon-webstore-5-steps.png\" \/>\n\t<meta property=\"og:image:width\" content=\"880\" \/>\n\t<meta property=\"og:image:height\" content=\"587\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Seamus Breslin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Seamus Breslin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/\"},\"author\":{\"name\":\"Seamus Breslin\",\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/person\/3a136b67199cecf1cc48ce34d50ef4bc\"},\"headline\":\"Amazon Vendor Central vs. Amazon Seller Central\",\"datePublished\":\"2016-05-04T08:35:58+00:00\",\"dateModified\":\"2020-09-24T11:22:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/\"},\"wordCount\":708,\"publisher\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2015\/02\/amazon-webstore-5-steps.png\",\"articleSection\":[\"Amazon\",\"FBA\",\"News\",\"Tips\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/\",\"url\":\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/\",\"name\":\"Amazon Vendor Central vs. Amazon Seller Central\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-vendor-central-vs-amazon-seller-central\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2015\/02\/amazon-webstore-5-steps.png\",\"datePublished\":\"2016-05-04T08:35:58+00:00\",\"dateModified\":\"2020-09-24T11:22:47+00:00\",\"description\":\"They sound just about the same, but there are some pretty big differences between Amazon Vendor Central and Amazon Seller Central. 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