{"id":9079,"date":"2016-02-01T10:24:06","date_gmt":"2016-02-01T10:24:06","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=9079"},"modified":"2018-12-12T09:59:17","modified_gmt":"2018-12-12T09:59:17","slug":"boost-ecommerce-conversions","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/boost-ecommerce-conversions\/","title":{"rendered":"How to Boost Ecommerce Conversions"},"content":{"rendered":"<h4>There\u2019s traffic \u2014 and then there\u2019s doing something meaningful with it. It\u2019s not enough to pat yourself on the back with increasing page hits. <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> will show you why you need to start focusing on ecommerce conversions.<\/h4>\n<h2>1. Humblebrag About Your Free Shipping<\/h2>\n<p>You know what one of consumers\u2019 favourite things is when shopping online? Yep, you guessed it \u2014 <a href=\"http:\/\/www.repricerexpress.com\/should-you-offer-free-shipping-and-returns\/\"><strong>free shipping<\/strong><\/a>!<\/p>\n<p>They\u2019ve got their idea on a product and have resigned themselves to having to tax on it, so give them a little happiness boost by eating the shipping cost yourself or working it into the product price. 10 times out of 10, if it comes down to two identically-priced items, the buyer is going to choose the one with no shipping.<\/p>\n<p>This is a no-brainer!<\/p>\n<h2>2. Make Payment Options Readily Available<\/h2>\n<p>I wear contact lenses and only recently discovered it was much cheaper to order them online (yes, really \u2014 go easy on me). But with my prescription, they\u2019re still not exactly cheap, so I\u2019m constantly shopping around to find the best price.<\/p>\n<p>I thought I\u2019d finally found a website that offered the best deal and they listed all the credit cards they accepted.But when it came time to check out, turns out they <strong>didn\u2019t<\/strong> really accept my type of card.<\/p>\n<p>If you have rules about credit cards or methods of payment (like one or some countries not being able to use a type of card), be super clear about it and post it in a spot where buyers absolutely can\u2019t miss seeing it.<\/p>\n<h2>3. Video-ise How Your Products Work<\/h2>\n<p>No matter what kind of product you\u2019re selling, there\u2019s going to be some buyer who doesn\u2019t quite know how its intricacies work. And a really awesome way of bridging that gap \u2014 and earning another ecommerce conversion \u2014 is to make a <a href=\"https:\/\/blog.kissmetrics.com\/creating-a-explainer-video\/\">video explaining how it works<\/a>.<\/p>\n<p>You don\u2019t have to be super technical or detailed about it, just make a video that lets buyers know some of the most important details and how big or small the item actually is.<\/p>\n<h2>4. Put Up a Stock Status Counter<\/h2>\n<p>Whether you\u2019ve got just one item left or thousands, let your buyers know. This is a really effective tool especially when you\u2019re dealing with the former, as it creates a sense of urgency that buyers have to get that product <strong>RIGHT NOW<\/strong>.<\/p>\n<p>We all know nothing is truly vital in life except food, water and air, but you can\u2019t take that attitude if you want to boost your ecommerce conversions.<\/p>\n<p><strong>Seller tip:<\/strong> <a href=\"http:\/\/www.repricerexpress.com\/find-out-how-much-stock-your-competition-has\/\">Find out how much stock your competition has<\/a><\/p>\n<h2>5. Solicit Feedback and Reviews<\/h2>\n<p>If we\u2019ve mentioned this tip once, we\u2019ve mentioned it a thousand times. Buyers don\u2019t have the luxury of testing out a product in person when shopping online, so they need another way of trusting what they\u2019re getting is good.<\/p>\n<p>The more (positive!) reviews and <a href=\"http:\/\/www.repricerexpress.com\/amazon-seller-rating\/\">feedback<\/a> you can amass, the more trusted your reputation can be. And when people see that plenty others before them are happy with what you\u2019re selling, they\u2019ll be likelier to pick one up, too.<\/p>\n<h2>6. Subtly Work the Magic of Colours<\/h2>\n<p>There\u2019s a whole bunch of science behind how colours can impact moods, emotions and decisions, so use that to your advantage.<\/p>\n<p>But first take stock of the <em>type<\/em> of products you sell. If they\u2019re meant to be use in an excited or energetic way, put the emphasis on reds and oranges. But if your inventory leans in a calmer direction, then focus on peaceful colours like soft blues, greens and yellows.<\/p>\n<h4>We didn\u2019t mention this as an official tip, but another way you can increase your ecommerce conversions is to offer deliciously competitive pricing with <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a>. Offer good deals all the time that are better than the rest, and you should see your numbers start to fly in the direction you want. But to get there, you have to first <a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\">sign up for your 15-day free trial<\/a>. Bazinga!<\/h4>\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s traffic \u2014 and then there\u2019s doing something meaningful with it. It\u2019s not enough to pat yourself on the back with increasing page hits. RepricerExpress will show you why you need to start focusing on ecommerce conversions. 1. Humblebrag About Your Free Shipping You know what one of consumers\u2019 favourite things is when shopping online? [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2228,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,17,7,8,9],"tags":[],"class_list":["post-9079","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-ebay","category-fba","category-news","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Boost Ecommerce Conversions<\/title>\n<meta name=\"description\" content=\"Six great ways to help you boost ecommerce conversions and increase your sales and profits.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/boost-ecommerce-conversions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Boost Ecommerce Conversions\" \/>\n<meta property=\"og:description\" content=\"Six great ways to help you boost ecommerce conversions and increase your sales and profits.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.repricerexpress.com\/boost-ecommerce-conversions\/\" \/>\n<meta property=\"og:site_name\" content=\"RepricerExpress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/repricerexpress\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-01T10:24:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-12-12T09:59:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/04\/starting-ecommerce-business-amazon.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"880\" \/>\n\t<meta property=\"og:image:height\" content=\"587\" 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