{"id":8454,"date":"2016-07-26T12:00:56","date_gmt":"2016-07-26T11:00:56","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=8454"},"modified":"2018-12-12T09:59:03","modified_gmt":"2018-12-12T09:59:03","slug":"selecting-evaluating-product-niche","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/selecting-evaluating-product-niche\/","title":{"rendered":"Selecting a Product Niche for Amazon"},"content":{"rendered":"

Product niches can be the equivalent of a gold mine: hit the right one, and your competition is low enough that you can make a killing. But it all rests on actually evaluating a product niche the right way, so read on to learn what RepricerExpress<\/a> has to say.<\/h4>\n

Brainstorm Ideas, Products and Markets<\/h2>\n

They say an ounce of preparation is worth a pound of cure, and we\u2019re going to modify that slightly. The more research and brainstorming you can do ahead of time, the easier a time you\u2019ll have in the evaluation and selling processes.<\/p>\n

This part is fairly simple, and it most definitely helps if you have a pint (or three) in front of you. Carry a notepad around with you and write down every single product idea that comes in your mind. If you\u2019re stuck on ideas, ask family and friends of things they can think of that are sold online. And as a third part, just take a virtual stroll through Amazon to see what the best-selling products are.<\/p>\n

Next comes the editing process.<\/strong><\/p>\n

Most of your ideas are going to be garbage, but that\u2019s not the point. The point is to have a body of work to start with. And once you\u2019ve got, you can start paring it down to a handful \u2014 or dozen, or so \u2014 realistic products to work with.<\/p>\n

Related reading:<\/strong> 7 Amazon and eBay Product Trends for 2016<\/a><\/p>\n

Spend Intensive Time Researching and Evaluating Individual Products<\/h2>\n

This is one process where you\u2019ll have to spend some serious time, so gear yourself up for that. It\u2019s also one where you may want to (temporarily) put down that pint of beer so you can think with a clear head.<\/p>\n

Look at each product and see how it could work in the future. For some sellers, making a list of pros and cons works, while others go on gut feeling and what they personally like. Whatever works for you, go with that. And if you\u2019re super passionate about one or two products above all others and think, \u2018to heck with traditional market knowledge\u2019, then choose it and find a way to make it work.<\/p>\n

Settle on a List of Criteria for Evaluation<\/h2>\n

There are two areas you have to look at in terms of viability: market and product. The criteria changes slightly for both, so let\u2019s take a look at each.<\/p>\n

Market Criteria<\/strong><\/p>\n