{"id":7718,"date":"2015-05-05T11:16:50","date_gmt":"2015-05-05T10:16:50","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=7718"},"modified":"2018-12-12T09:59:31","modified_gmt":"2018-12-12T09:59:31","slug":"7-ways-to-boost-your-ecommerce-profits","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/7-ways-to-boost-your-ecommerce-profits\/","title":{"rendered":"7 Ways to Boost Your Ecommerce Profits"},"content":{"rendered":"<h4>Profits are the single most important thing that dictate the direction of your ecommerce business. Have a healthy profit margin, and you can continue to grow and expand. Have a meagre one, and you\u2019ll be forced into a corner of making survival, not thriving, decisions. <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> takes a look at seven ways you can boost your ecommerce profits, with some achievable in less than a day.<\/h4>\n<h2>1. Use the \u2018KISS\u2019 Method<\/h2>\n<p>You\u2019ve no doubt heard of the \u2018KISS\u2019 method: keep it simple, sweetie. Many merchants tend to overcomplicate matters greatly, whether it\u2019s by designing a web page that\u2019s cluttered and hard to follow or loading their inventory with too great a selection. Identify what it is that\u2019s the essence of your business and build out from there. If you\u2019re selling teddy bears, then you can probably cut the dinnerware and electronics from your line. And in terms of navigation and shopping, give buyers as few clicks as absolutely necessary to actually purchase a product.<\/p>\n<h2>2. Settle on a Dominant Colour<\/h2>\n<p>When designing your website, appearance matters a whole lot. But instead of complicated code talk and placement of buttons, focus on colour for a second. In interior design, it\u2019s a well known maxim to have one dominant colour in a room with one accent colour, plus little splashes of complementary colours that add an energetic boost. Say your dominant colour is orange, which gives the impression of energy, youthfulness and vitality. Your accent colours can be the following: white, for a really clean aesthetic; brown, for a classic and complementary appearance; green, for a fresh and outdoorsy look; and even turquoise, for the truly daring and innovative.<\/p>\n<h2>3. Stay Away From Cheap Site Templates<\/h2>\n<p>There\u2019s a reason why some site templates are priced very cheaply, or even free: they look it. Using one of these templates tells the world that you couldn\u2019t be bothered to spend more than a minute or two on your website and took the laziest way out. Although it may sting a bit, shell out for a fancy template or to even have it custom designed. After all, you\u2019ll be paying once for the design but reaping profits a lot longer than that.<\/p>\n<h2>4. Ignore the Price Wars Around You<\/h2>\n<p>There are several stores in the world that have made super low prices their calling cards. It\u2019s attractive because buyers strongly respond to that, the stores continue to make huge profits, and it seems like everyone wins. Except they don\u2019t. There\u2019s no way you as a single merchant can ever compete with them, so don\u2019t even look down that alleyway. Instead, focus on traits like quality, customer service, customer retention, prompt delivery and competitive pricing. Having the <a title=\"Repricing on Amazon: How to Avoid a Price War\" href=\"http:\/\/www.repricerexpress.com\/repricing-amazon-avoid-price-war\/\">lowest price<\/a> <em>will<\/em> get you noticed, but it won\u2019t create the kind of lasting impressions you want it to.<\/p>\n<h2>5. Create a Unique Customer Experience<\/h2>\n<p>While there are a lot of factors outside of your control, one thing you <em>can<\/em> keep within your grasp is what your buyers experience. Do you have a live chat in place so they can get their queries answered right away? How about an extensive FAQ section or quick email response time otherwise? Are you able to chat with them in multiple languages, or just English? As well, remember it\u2019s an inevitability that you\u2019ll get complaints, but how you deal with them doesn\u2019t have to define you for the worse.<\/p>\n<h2>6. Consider Your Return Policy<\/h2>\n<p>No matter how awesome your products are, there\u2019ll always be that one person who\u2019s not happy with them. It happens and you won\u2019t want to give money back, but it\u2019s a smart idea to do so. Not only does it reassure your buyer that they can get a second chance in the online world, but it tells everyone you\u2019re the kind of seller who\u2019s supremely confident in their inventory and isn\u2019t afraid to accept a return or two. Think of it from the shopper\u2019s point of view: they\u2019re taking a big risk in buying something without being able to touch it and feel it, so the least you can do is have a return policy in place just in case things don\u2019t work out.<\/p>\n<h2>7. Use Higher-Priced Items to Cement a Reputation of High Quality<\/h2>\n<p>There\u2019s a reason why such a big population adamantly sticks to Starbucks instead of getting corner store coffee: they perceive it to be of a much higher quality and are willing to pay for it. And while it\u2019s true that Starbucks coffee is generally of a higher quality than what you\u2019d find in your corner store, it\u2019s not so great that it warrants costing three or four times as much. But yet, people go. You can introduce the idea of higher quality in your store with a few items that are priced higher than other merchants, but you need to couple this with <a title=\"4 Ways of Providing Excellent Customer Service on Amazon\" href=\"http:\/\/www.repricerexpress.com\/4-ways-providing-excellent-customer-service-on-amazon\/\">superior customer service<\/a> to make it work.<\/p>\n<h4>We sort of alluded to a tip that can also boost your ecommerce profits, and that\u2019s repricing competitively. Buyers want to see that your prices are in line with everyone else\u2019s and the easiest way of doing that is with <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a>. All you have to do is sign up today for your <a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\">15-day free trial<\/a>, making it the tip that takes the least amount of time to implement.<\/h4>\n<p>Subscribe to our newsletter for pro tips for selling on Amazon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Profits are the single most important thing that dictate the direction of your ecommerce business. Have a healthy profit margin, and you can continue to grow and expand. Have a meagre one, and you\u2019ll be forced into a corner of making survival, not thriving, decisions. RepricerExpress takes a look at seven ways you can boost [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6361,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,17,9],"tags":[],"class_list":["post-7718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-ebay","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 Ways to Boost Your Ecommerce Profits<\/title>\n<meta name=\"description\" content=\"RepricerExpress takes a look at the seven best ways you can boost your ecommerce profits, with some achievable in less than a day.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/7-ways-to-boost-your-ecommerce-profits\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 Ways to Boost Your Ecommerce Profits\" \/>\n<meta property=\"og:description\" content=\"RepricerExpress takes a look at the seven best ways you can boost your ecommerce profits, with some achievable in less than a day.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.repricerexpress.com\/7-ways-to-boost-your-ecommerce-profits\/\" \/>\n<meta property=\"og:site_name\" content=\"RepricerExpress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/repricerexpress\" \/>\n<meta property=\"article:published_time\" content=\"2015-05-05T10:16:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-12-12T09:59:31+00:00\" \/>\n<meta property=\"og:image\" 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