{"id":6658,"date":"2015-01-21T14:26:36","date_gmt":"2015-01-21T14:26:36","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=6658"},"modified":"2024-12-16T13:46:10","modified_gmt":"2024-12-16T13:46:10","slug":"amazon-retail-store-become-reality","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/amazon-retail-store-become-reality\/","title":{"rendered":"Could an Amazon Retail Store Become a Reality?"},"content":{"rendered":"<h4>Amazon is almost always talked about as being one of the world\u2019s largest online stores, and for good reason: they are. But in a twist from the norm, it looks like Amazon may be taking an unusual path in expansion by opening an Amazon retail store. At <a title=\"RepricerExpress\" href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a>, we\u2019re always interested in the latest trends from Amazon and what it means for you, the seller.<\/h4>\n<h2>Online Meets Offline in an Unusual Relationship<\/h2>\n<p>Historically, we\u2019ve seen <a title=\"Online or Offline, Give Consumers What They Want\" href=\"http:\/\/www.repricerexpress.com\/online-or-offline-give-consumers-what-they-want\/\">offline stores build an online<\/a> presence as technology demands it. Shoppers don\u2019t always want to leave the comfort of their own homes to buy a product, especially if the weather outside is miserable. And once the Internet was invented, it was only a matter of time before online shopping became one of the most popular methods of purchasing products.<\/p>\n<p>Other stores have gone a slightly different route by foregoing brick-and-mortar stores altogether. It costs a lot of money to maintain overhead for an offline store, so merchants figure they will cut a lot of that out by just opening up an online store. And with that path, we see the popularity of stores like Amazon.<\/p>\n<p>However, it\u2019s quite a unusual step to do the <em>reverse<\/em>, of establishing oneself as a major online presence and then opening up an offline store. On the surface, it doesn\u2019t make much sense: why build a fantastic reputation as an online store, only to incur more costs associated with offline stores? But <a title=\"Forbes - So Amazon Thinks It Can Do Retail\" href=\"http:\/\/www.forbes.com\/sites\/deniselyohn\/2014\/10\/17\/so-amazon-thinks-it-can-do-retail\/\">Amazon seems poised to do it<\/a> by taking out a <a title=\"Huffinton Post - Amazon Signs Lease For Possible Store In Manhattan\" href=\"http:\/\/www.huffingtonpost.com\/2014\/11\/22\/amazon-store-nyc_n_6204584.html\">17-year lease<\/a> on prime real estate in New York City.<\/p>\n<h2>Details on Amazon\u2019s New Store<\/h2>\n<p>The location Amazon chose is really good, as they picked a spot right by the Macy\u2019s flagship store at Herald Square in Manhattan, across from the Empire State Building and just a street away from New York\u2019s famed shopping mecca of Fifth Avenue. They began renovations on the site in December and it looked like people would be able to shop there for the 2014 holiday season.<\/p>\n<p>That didn\u2019t end up happening, but it did nothing to quell the surrounding buzz. Even the fact that two retail outlets in the building, Mango and Express, reported hearing nothing about Amazon moving in hasn\u2019t dampened gossipy vibes. Is Amazon going to go the brick-and-mortar route? Or is it just <a title=\"QZ - No, Amazon is not opening a physical store in New York for the holiday shopping season\" href=\"http:\/\/qz.com\/304936\/no-amazon-is-not-opening-a-physical-store-in-new-york-for-the-holiday-shopping-season\/\">a publicity ploy<\/a>? With all the traffic in New York City, it wouldn\u2019t make much sense for Amazon to open a distribution warehouse, but it would to offer a real-life version of its\u00a0online store. If that does happen, here are a few things you may be able to expect, like\u2026<\/p>\n<h3>Repricing at Amazon: Not Just for the Online World<\/h3>\n<p>You use repricing all the time with your Amazon store, so it makes sense Amazon would do it, too, especially if they\u2019re trying to compete with all the other stores in New York. But what you probably won\u2019t see is repricing happening on such a quick and responsive scale as it does online, as it\u2019s just not physically possible to change prices all that quickly.<\/p>\n<h3>Quicker Product Returns<\/h3>\n<p>Being a successful Amazon merchant means dealing with your share of returns, as it\u2019s a given that not every one of your shoppers is always going to be 100% satisfied with their purchase. Returning it is a different matter, though, but when Amazon can set up a ground space, people can refund their items in record time.<\/p>\n<h3>Same-Day Pickup and Delivery<\/h3>\n<p>Amazon comes pretty close to matching this in their online marketplace with Amazon Prime, but it would still be no comparison for just walking into a store, paying Amazon prices, and leaving minutes later with item in hand. And with so many transportation options available in New York City, like bike messenger, trucks and more, same-day delivery could very well become the strongest selling point.<\/p>\n<p><strong>Parting Thoughts<\/strong><\/p>\n<p>If your visions of an offline Amazon store resemble something like Walmart, that\u2019s probably not going to be the case. <em>If<\/em> Amazon does open a brick-and-mortar store in New York, it will most likely be, as the <a title=\"New York Times - Amazon Shops for Real Estate in New York City\" href=\"http:\/\/www.nytimes.com\/2014\/10\/10\/business\/amazon-shops-for-real-estate-in-new-york-city.html?_r=0\">New York Times<\/a> reports, \u2018a showroom for Amazon\u2019s hardware, including its respected Kindle line of tablets and e-readers and its unpopular Fire phone.\u2019<\/p>\n<h4>Only time will tell if Amazon will actually open a brick-and-mortar store or not but until then, we\u2019ve got the next best thing: repricing. <a title=\"RepricerExpress\" href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> will help you get your product prices in line with your competitors\u2019, enabling you to keep taking leaps upwards. When you sign up today for your <a title=\"Amazon free repricing trial\" href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\">15-day free trial<\/a>, you\u2019re inching one step closer to the apex of Amazon stardom and higher sales.<\/h4>\n<p>Subscribe to our newsletter for pro tips for selling on Amazon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon is almost always talked about as being one of the world\u2019s largest online stores, and for good reason: they are. But in a twist from the norm, it looks like Amazon may be taking an unusual path in expansion by opening an Amazon retail store. At RepricerExpress, we\u2019re always interested in the latest trends [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6697,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,8,9],"tags":[],"class_list":["post-6658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-news","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Could an Amazon Retail Store Become a Reality?<\/title>\n<meta name=\"description\" content=\"Could an offline Amazon Retail Store become a reality and what type of shopping experience will it offer? Find out here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/amazon-retail-store-become-reality\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Could an Amazon Retail Store Become a Reality?\" \/>\n<meta property=\"og:description\" content=\"Could an offline Amazon Retail Store become a reality and what type of shopping experience will it offer? 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