{"id":4454,"date":"2014-09-15T10:48:29","date_gmt":"2014-09-15T09:48:29","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=4454"},"modified":"2019-09-24T13:51:17","modified_gmt":"2019-09-24T12:51:17","slug":"protecting-buyers-online-fraud","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/","title":{"rendered":"Protecting Your Buyers Against Online Fraud"},"content":{"rendered":"

As far as eCommerce has come, there are still enough red flags and warning signs to put off a great deal of shoppers. Anytime they use their credit cards online, they\u2019re opening themselves up to the possibility of having that number stolen \u2014 and we all know the potential consequences of a credit card in the wrong hands. A recent study by Kaspersky Lab<\/a> found that online fraud is a legitimate fear of more than half of shoppers, which just goes to show how much work the ecommerce world still needs to do. RepricerExpress<\/a> takes a look at what these concerns are, and what you can do to address them.<\/h4>\n

Data More Important Than Device<\/h2>\n

Mobile phones and laptops aren\u2019t exactly cheap nowadays (and nor have they ever really been), so you\u2019d think users would go to great lengths to protect them. However, when faced with a Sophie\u2019s choice of protecting their phone\/computer or the information inside, 52% of people said they\u2019d opt for the latter.<\/p>\n

It also looks like users aren\u2019t terribly great at backing up what\u2019s on their devices, either. Only 29% of those polled said they backed up their data regularly, with 11% at the complete other end of the spectrum where they not only don\u2019t<\/em> back up their data, but also have no plans of doing so.<\/p>\n

Of the users surveyed in the Kaspersky Lab study, 15% of them said that if the data that\u2019s on their devices were lost, it would be impossible to get it back. Most times, having things lost like phone numbers, texts or pics isn\u2019t a big problem, but if users are storing things like credit card information or personal addresses, that can be a bit of a crisis.<\/p>\n

Put a Password on It<\/h2>\n

So, it seems like the logical choice is to password-protect the smartphone or laptop, right? That way, if the device gets into the wrong hands, they won\u2019t be able to access the software and data inside, potentially getting permanently locked out after too many wrong tries.<\/p>\n

But again, we run into a problem where this isn\u2019t always and entirely the case. According to Kaspersky Lab<\/a>, the safest users are those who use OS X, with 80% of them password-protecting their devices. Windows users are just a little bit behind at 76%, but the most careless ones can be found in the Android family. Only two in three Android smartphone users have a password, while that number drops to a shocking 57% for Android tablet owners.<\/p>\n

While you can go around making sure everyone\u2019s is locked and protected, you can put a little note on your website as a reminder so your customers know you care.<\/p>\n

Financial Transactions: Be Careful of Who\u2019s Watching<\/h2>\n

One of the neatest things about smartphones and tablets is they combine so many of life\u2019s activities into one little handheld device.<\/p>\n

The not-so-neat thing about smartphones and tablets is they tend to not<\/em> be impervious to greasy hands.<\/p>\n

In the Kaspersky Lab report, a whopping four in five people use their devices to conduct financial transactions like paying their bills, buying things, and so on. Of that 80%, a little less than half (40%) need mobile Internet for this. And you know who else is online when customers are paying their bills and buying products?<\/p>\n

Cyber criminals.<\/p>\n

As a merchant, you can take steps to safeguard against this and ease your buyers\u2019 worries, such as investing in good business-class antivirus software, patch and configure your systems the right way, and use a reputable third party for handling financial transactions (e.g. PayPal). For more tips, click here<\/a>.<\/p>\n

A Laissez-Faire Attitude Toward Protection<\/h2>\n

What\u2019s perhaps most mind-boggling of all is not just how oblivious people are to the potential dangers lurking around in cyberspace, but also how convinced they are that nothing bad will happen to them.<\/p>\n

When polled by Kaspersky Lab, a mere 22% took the threat of a personal attack seriously, while more than two-thirds (39%) didn\u2019t believe at all it could happen to them. What\u2019s even worse is 13% believe that protective and security solutions are nothing more than an unnecessary gimmick.<\/p>\n

On the other hand, when asked if they would ever feel they\u2019ve been at risk of a threat, 58% said yes and just a little less (50%) said they probably think they\u2019ve been spied on through their devices. The news about the NSA\u2019s actions, we can\u2019t help but think, have probably led to these numbers increasing.<\/p>\n

What you can do is include a paragraph to your buyers about how you\u2019re not selling their information to third parties and briefly outline the steps you\u2019ve taken in protecting what they\u2019re about to hand over. It helps to include logos of the companies you\u2019re using to protect their information so shoppers can visually see what you\u2019re doing in their defence.<\/p>\n

One of the neat things about RepricerExpress is you don\u2019t have to worry about safety concerns, because what we do is simply help you adjust your prices. For example, you don\u2019t have to put in a credit card number to start your 15-day free trial<\/a>, and you can stop any time you\u2019d like, no strings attached (although we\u2019d really like it if you didn\u2019t!).<\/h4>\n","protected":false},"excerpt":{"rendered":"

As far as eCommerce has come, there are still enough red flags and warning signs to put off a great deal of shoppers. Anytime they use their credit cards online, they\u2019re opening themselves up to the possibility of having that number stolen \u2014 and we all know the potential consequences of a credit card in […]<\/p>\n","protected":false},"author":3,"featured_media":4497,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-4454","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon"],"yoast_head":"\nProtecting Your Buyers Against Online Fraud<\/title>\n<meta name=\"description\" content=\"A look at the Kaspersky Lab report offering some advice of protecting your buyers against online fraud across devices.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Protecting Your Buyers Against Online Fraud\" \/>\n<meta property=\"og:description\" content=\"A look at the Kaspersky Lab report offering some advice of protecting your buyers against online fraud across devices.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/\" \/>\n<meta property=\"og:site_name\" content=\"RepricerExpress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/repricerexpress\" \/>\n<meta property=\"article:published_time\" content=\"2014-09-15T09:48:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-24T12:51:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"880\" \/>\n\t<meta property=\"og:image:height\" content=\"587\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Seamus Breslin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Seamus Breslin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/\"},\"author\":{\"name\":\"Seamus Breslin\",\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/person\/3a136b67199cecf1cc48ce34d50ef4bc\"},\"headline\":\"Protecting Your Buyers Against Online Fraud\",\"datePublished\":\"2014-09-15T09:48:29+00:00\",\"dateModified\":\"2019-09-24T12:51:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/\"},\"wordCount\":895,\"publisher\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg\",\"articleSection\":[\"Amazon\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/\",\"url\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/\",\"name\":\"Protecting Your Buyers Against Online Fraud\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg\",\"datePublished\":\"2014-09-15T09:48:29+00:00\",\"dateModified\":\"2019-09-24T12:51:17+00:00\",\"description\":\"A look at the Kaspersky Lab report offering some advice of protecting your buyers against online fraud across devices.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#primaryimage\",\"url\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg\",\"contentUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg\",\"width\":880,\"height\":587,\"caption\":\"Ecommerce fraud\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.repricerexpress.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Amazon\",\"item\":\"https:\/\/www.repricerexpress.com\/amazon\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Protecting Your Buyers Against Online Fraud\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.repricerexpress.com\/#website\",\"url\":\"https:\/\/www.repricerexpress.com\/\",\"name\":\"RepricerExpress\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.repricerexpress.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.repricerexpress.com\/#organization\",\"name\":\"RepricerExpress\",\"url\":\"https:\/\/www.repricerexpress.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2023\/11\/RepricerExpress-Logo.png\",\"contentUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2023\/11\/RepricerExpress-Logo.png\",\"width\":490,\"height\":83,\"caption\":\"RepricerExpress\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/repricerexpress\",\"https:\/\/x.com\/repricerexpress\",\"https:\/\/www.instagram.com\/repricer.express\/\",\"https:\/\/www.linkedin.com\/company\/repricerexpress\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/person\/3a136b67199cecf1cc48ce34d50ef4bc\",\"name\":\"Seamus Breslin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e136e11504f3e39bb710499fa505d85231f8ab8a5cbed323a3c0d834e726345b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e136e11504f3e39bb710499fa505d85231f8ab8a5cbed323a3c0d834e726345b?s=96&d=mm&r=g\",\"caption\":\"Seamus Breslin\"},\"description\":\"Designer, marketer and all things ecommerce related.\",\"sameAs\":[\"http:\/\/www.repricerexpress.com\"],\"url\":\"https:\/\/www.repricerexpress.com\/author\/seamusbreslin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Protecting Your Buyers Against Online Fraud","description":"A look at the Kaspersky Lab report offering some advice of protecting your buyers against online fraud across devices.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/","og_locale":"en_US","og_type":"article","og_title":"Protecting Your Buyers Against Online Fraud","og_description":"A look at the Kaspersky Lab report offering some advice of protecting your buyers against online fraud across devices.","og_url":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/","og_site_name":"RepricerExpress","article_publisher":"https:\/\/www.facebook.com\/repricerexpress","article_published_time":"2014-09-15T09:48:29+00:00","article_modified_time":"2019-09-24T12:51:17+00:00","og_image":[{"width":880,"height":587,"url":"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg","type":"image\/jpeg"}],"author":"Seamus Breslin","twitter_misc":{"Written by":"Seamus Breslin","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#article","isPartOf":{"@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/"},"author":{"name":"Seamus Breslin","@id":"https:\/\/www.repricerexpress.com\/#\/schema\/person\/3a136b67199cecf1cc48ce34d50ef4bc"},"headline":"Protecting Your Buyers Against Online Fraud","datePublished":"2014-09-15T09:48:29+00:00","dateModified":"2019-09-24T12:51:17+00:00","mainEntityOfPage":{"@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/"},"wordCount":895,"publisher":{"@id":"https:\/\/www.repricerexpress.com\/#organization"},"image":{"@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#primaryimage"},"thumbnailUrl":"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg","articleSection":["Amazon"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/","url":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/","name":"Protecting Your Buyers Against Online Fraud","isPartOf":{"@id":"https:\/\/www.repricerexpress.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#primaryimage"},"image":{"@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#primaryimage"},"thumbnailUrl":"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg","datePublished":"2014-09-15T09:48:29+00:00","dateModified":"2019-09-24T12:51:17+00:00","description":"A look at the Kaspersky Lab report offering some advice of protecting your buyers against online fraud across devices.","breadcrumb":{"@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#primaryimage","url":"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg","contentUrl":"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2014\/09\/online-fraud-protection-for-sellers.jpg","width":880,"height":587,"caption":"Ecommerce fraud"},{"@type":"BreadcrumbList","@id":"https:\/\/www.repricerexpress.com\/protecting-buyers-online-fraud\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.repricerexpress.com\/"},{"@type":"ListItem","position":2,"name":"Amazon","item":"https:\/\/www.repricerexpress.com\/amazon\/"},{"@type":"ListItem","position":3,"name":"Protecting Your Buyers Against Online Fraud"}]},{"@type":"WebSite","@id":"https:\/\/www.repricerexpress.com\/#website","url":"https:\/\/www.repricerexpress.com\/","name":"RepricerExpress","description":"","publisher":{"@id":"https:\/\/www.repricerexpress.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.repricerexpress.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.repricerexpress.com\/#organization","name":"RepricerExpress","url":"https:\/\/www.repricerexpress.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.repricerexpress.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2023\/11\/RepricerExpress-Logo.png","contentUrl":"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2023\/11\/RepricerExpress-Logo.png","width":490,"height":83,"caption":"RepricerExpress"},"image":{"@id":"https:\/\/www.repricerexpress.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/repricerexpress","https:\/\/x.com\/repricerexpress","https:\/\/www.instagram.com\/repricer.express\/","https:\/\/www.linkedin.com\/company\/repricerexpress"]},{"@type":"Person","@id":"https:\/\/www.repricerexpress.com\/#\/schema\/person\/3a136b67199cecf1cc48ce34d50ef4bc","name":"Seamus Breslin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.repricerexpress.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e136e11504f3e39bb710499fa505d85231f8ab8a5cbed323a3c0d834e726345b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e136e11504f3e39bb710499fa505d85231f8ab8a5cbed323a3c0d834e726345b?s=96&d=mm&r=g","caption":"Seamus Breslin"},"description":"Designer, marketer and all things ecommerce related.","sameAs":["http:\/\/www.repricerexpress.com"],"url":"https:\/\/www.repricerexpress.com\/author\/seamusbreslin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/posts\/4454","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/comments?post=4454"}],"version-history":[{"count":0,"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/posts\/4454\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/media\/4497"}],"wp:attachment":[{"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/media?parent=4454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/categories?post=4454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.repricerexpress.com\/wp-json\/wp\/v2\/tags?post=4454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}