{"id":14519,"date":"2020-10-09T23:03:57","date_gmt":"2020-10-09T22:03:57","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=14519"},"modified":"2022-02-07T16:03:16","modified_gmt":"2022-02-07T16:03:16","slug":"amazon-best-seller-badge","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/amazon-best-seller-badge\/","title":{"rendered":"How to Get the Amazon Best Seller Badge"},"content":{"rendered":"<p><strong>Getting Amazon\u2019s Best Seller Badge can feel like winning the lottery: you try and pick the right combination, hoping it\u2019ll pay off in a win. But with RepricerExpress\u2019s help, it doesn\u2019t have to be such a crapshoot. We\u2019ll show you how to use SEO and seller best practices to help you get there ahead of your competitors.<\/strong><\/p>\n<h2>What\u2019s the Amazon Best Seller Badge?<\/h2>\n<p>You\u2019ve no doubt come across the Best Seller Badge on Amazon when shopping for products or doing research. It\u2019s an orange icon tagged to products in search results, indicating that particular item is a best seller in its category. It used to be awarded only to the top best seller in that category but has since changed to include the top 100.<\/p>\n<p>When it comes to specific categories, the effort to win a Best Seller Badge differs. Some categories, like Electronics or Pet Supplies, are hugely competitive, making it more difficult to win one. Conversely, categories where there are less competition and diversity, it\u2019s a little easier to aim for a Best Seller Badge.<\/p>\n<p>Further, some categories might not have competition to warrant 100 top sellers, but the distinction is no less important. Even though the focus might be narrower in a niche category than in a popular one like Toys and Games, having one of those badges tied to your product is still a mark of excellence.<\/p>\n<h2>How to Get a Best Seller Badge<\/h2>\n<p>Unlike other aspects of winning \u201cprizes\u201d on Amazon, the path to a Best Seller Badge is fairly known and formulaic. Success relies on product and sales rank and changes constantly, so follow these tips to boost your chances of winning a Badge.<\/p>\n<ul>\n<li><strong>Category:<\/strong> If your products aren\u2019t in the most appropriate or relevant categories, buyers will have a tough time searching for them. If they can\u2019t find them, they can\u2019t buy them. And if they can\u2019t buy them, you can\u2019t amass enough sales to get the Best Seller Badge. This can be easily avoided by researching to make sure your product is tagged to the right category, especially if you use <a href=\"https:\/\/sellercentral.amazon.com\/gp\/help\/external\/G1661\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon\u2019s browse tree guide<\/a>.<\/li>\n<li><strong>Competition:<\/strong> When you sell on Amazon, you\u2019re not only competing with other independent sellers and branded retailers, you\u2019re also competing with Amazon itself. However, unlike competing with other sellers, competing with Amazon rarely results in a win because the marketplace is just too big. If you notice a private label brand offered by Amazon, it\u2019s inevitable they\u2019ll have the Best Seller Badge. But if you notice a category where Amazon doesn\u2019t have a private label offering, it\u2019s a golden opportunity to throw everything you\u2019ve got in a bid to win that badge.<\/li>\n<li><strong>SEO:<\/strong> Apologies if we sound like a broken record in our posts about SEO, but it\u2019s one of the strongest foundational practices you can employ to get more searches, traffic and sales, with the last one being crucial to making it on the Best Seller List. To get there, focus your attention on keyword research to leave as visible a trail to your products as possible.<\/li>\n<li><strong>Promotional campaigns:<\/strong> Because the Best Seller Badge is all about product and sales rank, running a promotional campaign is one of the most direct ways to winning a badge. You can try running a promotion or giveaway, like a lightning sale or BOGO deal. However, take note that this should be a temporary practice. Lowering your prices too much for too long can result in a price battle or race to the bottom, as well as potentially affecting your overall profit margin.<\/li>\n<\/ul>\n<h2>Final Thoughts<\/h2>\n<p>If you guessed that repricing is one of the most effective ways you can garner more sales, you\u2019d be absolutely right. By using <a href=\"https:\/\/www.repricer.com\/?gclid=CjwKCAiAo4OQBhBBEiwA5KWu_y4zpviiQonsPN49EzN0k7CT1GOPNconsd9kYYnyJOnq_j_PtqIstxoCFT8QAvD_BwE\">Repricer,<\/a>\u00a0you can ensure your prices are competitive 24\/7 so you never lose out on a sale to a competitor with more attractive prices. And it\u2019s really easy, too. All you have to do is <a href=\"https:\/\/www.repricer.com\/?gclid=CjwKCAiAo4OQBhBBEiwA5KWu_y4zpviiQonsPN49EzN0k7CT1GOPNconsd9kYYnyJOnq_j_PtqIstxoCFT8QAvD_BwE\">sign up now to start your free trial<\/a>, then sit back and watch as your product listings get stronger.<a href=\"https:\/\/www.repricer.com\/?gclid=CjwKCAiAo4OQBhBBEiwA5KWu_y4zpviiQonsPN49EzN0k7CT1GOPNconsd9kYYnyJOnq_j_PtqIstxoCFT8QAvD_BwE\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-14630 size-full\" src=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1.png\" alt=\"Start Free 14-Day Trial of Repricer.com\" width=\"1280\" height=\"550\" srcset=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1.png 1280w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1-300x129.png 300w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1-1024x440.png 1024w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1-768x330.png 768w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1-200x86.png 200w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1-400x172.png 400w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1-600x258.png 600w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1-800x344.png 800w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2022\/02\/repricerexpress-to-repricer-blog-cta-start-trial-1-1200x516.png 1200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Getting Amazon\u2019s Best Seller Badge can feel like winning the lottery: you try and pick the right combination, hoping it\u2019ll pay off in a win. But with RepricerExpress\u2019s help, it doesn\u2019t have to be such a crapshoot. We\u2019ll show you how to use SEO and seller best practices to help you get there ahead of [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11684,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-14519","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-fba"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Earn Amazon Best Seller Badge (FBA Guide)<\/title>\n<meta name=\"description\" content=\"You\u2019ve no doubt come across the Amazon Best Seller Badge when shopping for products or doing research. It\u2019s an orange icon tagged to products in search...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/amazon-best-seller-badge\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Earn Amazon Best Seller Badge (FBA Guide)\" \/>\n<meta property=\"og:description\" content=\"You\u2019ve no doubt come across the Amazon Best Seller Badge when shopping for products or doing research. 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