{"id":12106,"date":"2018-08-30T14:02:44","date_gmt":"2018-08-30T13:02:44","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=12106"},"modified":"2024-12-13T16:17:02","modified_gmt":"2024-12-13T16:17:02","slug":"new-amazon-introduce-amazon-attribution-sales-tool","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/","title":{"rendered":"Amazon Introduce Amazon Attribution Sales Tool"},"content":{"rendered":"<p><strong>Amazon have introduced <a href=\"https:\/\/www.amazon.com\/adlp\/amazonattribution\" target=\"_blank\" rel=\"noopener\">Amazon Attribution<\/a>, a tool to give sellers and brand insights into where traffic to their Amazon products arrives. Amazon states the tool will allow you to &#8220;maximise your return on investment (ROI) and grow your product sales&#8221; and uses the tagline &#8220;sales impact analysis across media channels off Amazon&#8221;.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<h2>Amazon Attribution Features<\/h2>\n<ul>\n<li>Measure &#8211; Gain insight into advertising channel effectiveness through Amazon sales impact analysis.<\/li>\n<li>Optimise &#8211; On-demand attribution reporting allows for in-flight optimisation.<\/li>\n<li>Plan &#8211; Review channel performance and relevant Amazon audience segment insights to help plan future marketing strategies that can maximise ROI.<\/li>\n<\/ul>\n<h2><\/h2>\n<h2>Case Study<\/h2>\n<div id=\"slot-673982043\" class=\"\" data-reactid=\"38\">\n<div class=\"lp-TextBlock\" data-reactid=\"39\">\n<div class=\"a-padding-extra-large textComponentWrap\" data-reactid=\"40\">\n<p>According to\u00a0Jeremy Lopez at Exverus Media:<\/p>\n<blockquote><p>\u201cAmazon Attribution gave us deeper insight than the typical engagement and media metrics we receive from other solutions. Using these insights, we were able to quickly optimize our investment strategy and generate greater ROI for Premier Protein.\u201d<\/p><\/blockquote>\n<p>Amazon state that using Amazon Attribution helped Exverus Media optimise its cross-channel media strategy, resulting in a 96% quarter-over-quarter growth in sales and a 322% year-over-year growth in sales for its Premier Protein products on Amazon.<\/p>\n<p>Read the <a href=\"https:\/\/www.amazon.com\/adlp\/amazonattribution?tab=CaseStudy\" target=\"_blank\" rel=\"noopener\">Case Study<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Amazon have introduced Amazon Attribution, a tool to give sellers and brand insights into where traffic to their Amazon products arrives. Amazon states the tool will allow you to &#8220;maximise your return on investment (ROI) and grow your product sales&#8221; and uses the tagline &#8220;sales impact analysis across media channels off Amazon&#8221;. &nbsp; Amazon Attribution [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7892,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,8,9],"tags":[],"class_list":["post-12106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-news","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Amazon Introduce Amazon Attribution Sales Tool<\/title>\n<meta name=\"description\" content=\"Learn about Amazon&#039;s new Attribution Sales Tool with RepricerExpress. Discover how to track performance and grow your sales.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon Introduce Amazon Attribution Sales Tool\" \/>\n<meta property=\"og:description\" content=\"Learn about Amazon&#039;s new Attribution Sales Tool with RepricerExpress. Discover how to track performance and grow your sales.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/\" \/>\n<meta property=\"og:site_name\" content=\"RepricerExpress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/repricerexpress\" \/>\n<meta property=\"article:published_time\" content=\"2018-08-30T13:02:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-13T16:17:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2015\/05\/amazon-announcement.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"880\" \/>\n\t<meta property=\"og:image:height\" content=\"587\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Seamus Breslin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Seamus Breslin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/\"},\"author\":{\"name\":\"Seamus Breslin\",\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/person\/3a136b67199cecf1cc48ce34d50ef4bc\"},\"headline\":\"Amazon Introduce Amazon Attribution Sales Tool\",\"datePublished\":\"2018-08-30T13:02:44+00:00\",\"dateModified\":\"2024-12-13T16:17:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/\"},\"wordCount\":189,\"publisher\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2015\/05\/amazon-announcement.jpg\",\"articleSection\":[\"Amazon\",\"News\",\"Tips\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/\",\"url\":\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/\",\"name\":\"Amazon Introduce Amazon Attribution Sales Tool\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/new-amazon-introduce-amazon-attribution-sales-tool\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2015\/05\/amazon-announcement.jpg\",\"datePublished\":\"2018-08-30T13:02:44+00:00\",\"dateModified\":\"2024-12-13T16:17:02+00:00\",\"description\":\"Learn about Amazon's new Attribution Sales Tool with RepricerExpress. 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