{"id":11757,"date":"2018-04-10T09:00:17","date_gmt":"2018-04-10T08:00:17","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=11757"},"modified":"2020-09-24T12:23:16","modified_gmt":"2020-09-24T11:23:16","slug":"cross-border-ecommerce","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/cross-border-ecommerce\/","title":{"rendered":"Understanding Cross Border Ecommerce"},"content":{"rendered":"

There are two kinds of online sellers in this world: those who sell within their nation\u2019s or continent\u2019s geographical boundaries, and those who don\u2019t. If you\u2019re thinking of exploring cross border ecommerce, then RepricerExpress<\/a> has just the guide for you. <\/strong><\/p>\n

What is Cross Border Ecommerce?<\/h2>\n

Cross border ecommerce<\/a> refers to online trade between a business (retailer or brand) and a consumer (B2C), between two businesses, often brands or wholesalers (B2B) or between two private persons (C2C).<\/p>\n

Cross border ecommerce has gained huge momentum in the last two years as customers purchase products from outside their borders.<\/p>\n

It is widely expected to continue to grow with sales set to reach $630 billion by 2022 with many major retailers expanding their cross border shipping options and geographical boundaries are becoming less and less important to consumers.<\/p><\/blockquote>\n

Cross border ecommerce in China alone is worth $60 billion<\/a> according to Bloomberg but legislation might impact it. As incomes in the country have risen, so has the demand for imported goods.<\/p>\n

In France, cross border purchases are the fastest growing ecommerce segment with nearly half of all French consumers buying from cross border merchant.<\/p>\n

While wrapping your head around the process will involve learning new things, you\u2019ll be sticking with essentially the same concepts you\u2019ve been using all this time.<\/strong><\/p>\n

Why Online Sellers Should Expand Internationally<\/h2>\n

According to Statista<\/a>, 27% of US shoppers interviewed said they shop both domestically and cross-border. For Austrian shoppers, this increases to 71%.<\/p>\n

Cross border ecommerce isn’t new but the speed at which goods are crossing borders is developing rapidly.<\/p>\n

For brands and online sellers, these stats show there is an opportunity to sell their products to new markets and boost sales and revenue.<\/p>\n

However, introducing your products to new markets comes with challenges. Is there a demand for your product? How will you handle returns? Are you able to ship to these countries?<\/p>\n

The most efficient approach to cross border selling is by adding new marketplaces within your current selling platforms such as Amazon and eBay.<\/p>\n

Amazon continues to add new countries and just this week launched Amazon Netherlands<\/a>. If you’re already selling in your home country, consider tapping into Amazon’s global customer base by adding new Amazon channels.<\/p>\n

Learn how to sell worldwide with Amazon Global Selling<\/a>.<\/p>\n

Learn How to Clear Customs Everywhere<\/h2>\n

There\u2019s one word that sends shivers through just about every person, and it applies to buying, selling and travelling. It\u2019s the Big C \u2014 Customs. Each country has their own regulations when it comes to customs and how to clear them, and you can very quickly find yourself with a boatload of unhappy buyers if you don\u2019t know customs regulations like the back of your hand.<\/p>\n

There\u2019s also the idea of using a shipping service that\u2019s already well versed in clearing customs, like UPS or FedEx. It\u2019s their full-time job to send packages around the world, and you\u2019d be saving yourself a lot of time (and potential headaches) by having them take care of the dirty work. Learning the rule book can take weeks, months or years, and that\u2019s time you could be spending on attracting more cross-border buyers.<\/p>\n

Brexit<\/h2>\n

Brexit negotiations could impact billions in ecommerce sales between UK consumers and EU merchants and vice versa. Though these merchants and consumers have long-standing ties, a “hard” Brexit would add new costs and complexities to transactions between them.<\/p>\n

Acquaint Yourself with Payment Methods in Other Countries<\/h2>\n

Your first thought maybe something along the lines of, \u2018The entire world uses credit cards, so isn\u2019t that good enough?\u2019 Well, not exactly. Pitney Bowes wrote an interesting article that looked at the breakdown in payment methods in various countries, and the way the numbers stack up is a little surprising.<\/p>\n