{"id":11404,"date":"2018-01-04T10:00:27","date_gmt":"2018-01-04T10:00:27","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=11404"},"modified":"2024-12-12T15:24:18","modified_gmt":"2024-12-12T15:24:18","slug":"6-secret-hacks-get-traffic","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/6-secret-hacks-get-traffic\/","title":{"rendered":"6 Secret Hacks to Get More Traffic"},"content":{"rendered":"

Guest post by Nicole from StoreYa<\/a><\/em><\/p>\n

Traffic is the lifeblood of any ecommerce business. What\u2019s an online store (or an Amazon listing) without traffic? An offline store! We\u2019re all looking for more traffic. More traffic means more sales. More sales mean more profits. More profits mean money in the bank. However, it is not any old traffic we need. It\u2019s targeted traffic you should be optimising for. Traffic that is more likely to buy what you\u2019re selling. Traffic that hops onto your product pages waiting to be converted.<\/strong><\/p>\n

We\u2019ve put together a list of our top six secret hacks to get more traffic to your store in 2018.<\/p>\n

1. Market One-On-One With Facebook Messenger Ads<\/h2>\n

\"Facebook<\/p>\n

Messenger ads are remarketing on steroids! Messenger ads are the best traffic driving tool to come out of 2017 and are set to dominate 2018 allowing ecommerce advertisers to get back to personal service. And the stats don\u2019t lie! The engagement metrics for Messenger ads are phenomenal, with Hubspot case study<\/a> resulting in an over 200% increase in clicks vs traditional email marketing.<\/p>\n

\"Hubspot\"<\/p>\n

The secret to Messenger\u2019s traffic driving success? \u00a0Messenger ads allows you to market your products to people who already know your store and have engaged with your brand in some way right to their inbox where there is less clutter, creating the feeling of one-on-one marketing and personal service.<\/p>\n

2. Leverage Influencer Marketing to Drive New Target Audiences to Your Store<\/h2>\n

Influencer marketing has blown up in a big way. It allows you to market within your niche in a very segmented way, therefore driving targeted traffic to your store while additionally growing your social following and puts your products front and centre without the newsfeed noise of traditional Instagram advertising<\/a>.<\/p>\n

Think about it as taking really good customer reviews straight to the phone of your untapped potential customers, therefore establishing a sense of trust before they have even clicked to your Amazon Listing as in the example below.<\/p>\n

\"Danielle<\/p>\n

Check out our Beginners Guide to Instagram Influencer Marketing for Online Store Owners<\/a> post to see how you can break into the influencer game and take advantage of these awesome engagement metrics.<\/p>\n

3. Optimise Your AdWords Optimisation<\/h2>\n

Ah, Google AdWords, a traffic-driving must for any ecommerce entrepreneur. But, that is, when monitored and optimised correctly. The thing is, it takes some expertise and patience to constantly tweak your search campaigns to ensure you are getting the best-targeted traffic possible for your advertising budget.<\/p>\n

But don\u2019t panic, there is light at the end of the tunnel! By automating as much of your optimization process as possible, you will save tons of valuable time you could be spending on your other PPC campaigns, while ensuring good ROIs at the same time. There are some great automation rules within AdWords that will adjust your bids and edit your campaigns as explained in the video below:<\/p>\n