{"id":10869,"date":"2017-08-29T13:41:01","date_gmt":"2017-08-29T12:41:01","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=10869"},"modified":"2024-12-13T10:27:00","modified_gmt":"2024-12-13T10:27:00","slug":"amazon-exclusives","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/amazon-exclusives\/","title":{"rendered":"How to Succeed With Amazon Exclusives"},"content":{"rendered":"<p><strong>Not sure what Amazon Exclusives are? That\u2019s okay! We here at <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> will break it all down for you, from what kind of sellers it\u2019s a good idea for to how to succeed the hardest at it. Ready to have your mind lightly blown? Read on, grasshopper!<\/strong><\/p>\n<h2>Amazon Exclusives: You Can\u2019t Get It Anywhere Else<\/h2>\n<p>In 2015, Amazon launched a new store on their platform that consisted of products you wouldn\u2019t be able to find on other ecommerce sites. It wanted to sell an aura of exclusivity, which tends to breed interest and longing and money. People tend to want what they can\u2019t have most anywhere else and\/or what other people don\u2019t have, with that the driving force behind Exclusives.<\/p>\n<p>When it first started, some of the products were those featured on the show <em>Shark Tank<\/em>, among others from sellers who agreed to sell only on Amazon and in their own stores (both online and off). It did pretty well for its first year, too, with Reuters reporting that Amazon made sales that topped $50 million.<\/p>\n<p>Another one of Amazon\u2019s motivations in working with sellers on an exclusive agreement was to snap up potential hits before having to pay a premium for them once they\u2019d proven themselves. It\u2019s like drafting an exciting prospect athlete instead of paying a sky-high transfer fee: the gamble is on the person proving themselves in the long-run, and paying for <em>that<\/em> instead of waiting to see how it all plays out and risk losing it to someone else.<\/p>\n<h2>What You Can Stand to Gain From Joining Amazon Exclusives<\/h2>\n<p>This store is not right for every seller, and only you\u2019ll know if you\u2019re a good fit for it. Before jumping onboard, ask yourself the following questions:<\/p>\n<ul>\n<li>Do you have enough savings that you can swallow the 5% fee that applies to <em>all<\/em> your products, not just the ones in the Exclusives program? Can the profit margin on your products afford that 5% across the board?<\/li>\n<li>Are you ready to give it the six-month commitment that\u2019s required and not sell anywhere else for that period of time?<\/li>\n<li>What is your success like selling on various platforms? Is Amazon your strongest? Or do you do best by spreading yourself over a number of platforms?<\/li>\n<li>What is your marketing strategy like? Do you prefer to do it yourself, or is that something you want someone else to do? Amazon Exclusives does the marketing for you, which has its own pros and cons.<\/li>\n<li>Do you enjoy working out all the different ways you can advertise a deal? Or do you prefer having someone else take charge of that? Exclusives does the latter.<\/li>\n<\/ul>\n<p>If you\u2019ve asked yourself all these questions and decided that, yes, it\u2019s a good match for you, then these are some of the things you can look forward to with the program.<\/p>\n<ul>\n<li><strong>Brand Coach:<\/strong> They want you to succeed, they really do, so when you join, Amazon will match you up with your own brand coach so you can make the most of things. They\u2019ll give you tips to use so you can sell as efficiently as possible.<\/li>\n<li><strong>FBA and Prime:<\/strong> Every product of yours that\u2019s featured in Exclusives will also be Prime-eligible, which opens you up to millions more shoppers. They\u2019ll also take care of the order fulfillment so you don\u2019t have to.<\/li>\n<li><strong>Product Description:<\/strong> If you\u2019ve felt stymied by the restrictions placed on you when writing product descriptions, then you might enjoy a bit more freedom with Exclusives. They\u2019ll let you add in things to your listing that you normally wouldn\u2019t, unless you have a Vendor Central account.<\/li>\n<li><strong>Display Ads:<\/strong> You get to choose which products your display ads are situated against, which could translate to more sales if you know your stuff.<\/li>\n<li><strong>Deal Fees Exemption:<\/strong> You\u2019re allowed up to 10 deals a month in which you don\u2019t have to pay the $150 deal fee.<\/li>\n<li><strong>Product Videos:<\/strong> Only Exclusives and Vendor Central sellers are allowed to put up videos on their product pages. Videos can be an incredibly powerful selling tool, especially if you use it the right way.<\/li>\n<\/ul>\n<h2>Final Thoughts<\/h2>\n<p>Probably the biggest thing you should be thinking of is if you\u2019re ready to commit to Amazon Exclusives for an entire six months. For some sellers, the answer is an immediate yes, while for others, it\u2019ll require more thinking. One program that\u2019s a no-brainer for everyone is <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a>. You <a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\">start off with a 15-day free trial when you sign up now<\/a>, and you can do just about how you please with it. Join now and reap the benefits right away!<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-768x330.png\" alt=\"Free trial\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Not sure what Amazon Exclusives are? That\u2019s okay! We here at RepricerExpress will break it all down for you, from what kind of sellers it\u2019s a good idea for to how to succeed the hardest at it. Ready to have your mind lightly blown? Read on, grasshopper! Amazon Exclusives: You Can\u2019t Get It Anywhere Else [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10750,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,7,8],"tags":[],"class_list":["post-10869","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-fba","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Succeed With Amazon Exclusives<\/title>\n<meta name=\"description\" content=\"Learn about Amazon Exclusives and how they can benefit your business. RepricerExpress shares tips to maximize opportunities.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Succeed With Amazon Exclusives\" \/>\n<meta property=\"og:description\" content=\"Learn about Amazon Exclusives and how they can benefit your business. RepricerExpress shares tips to maximize opportunities.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/\" \/>\n<meta property=\"og:site_name\" content=\"RepricerExpress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/repricerexpress\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-29T12:41:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-13T10:27:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/06\/amazon-seller-app.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"880\" \/>\n\t<meta property=\"og:image:height\" content=\"587\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Seamus Breslin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Seamus Breslin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/\"},\"author\":{\"name\":\"Seamus Breslin\",\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/person\/3a136b67199cecf1cc48ce34d50ef4bc\"},\"headline\":\"How to Succeed With Amazon Exclusives\",\"datePublished\":\"2017-08-29T12:41:01+00:00\",\"dateModified\":\"2024-12-13T10:27:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/\"},\"wordCount\":793,\"publisher\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/06\/amazon-seller-app.jpg\",\"articleSection\":[\"Amazon\",\"FBA\",\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/\",\"url\":\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/\",\"name\":\"How to Succeed With Amazon Exclusives\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/amazon-exclusives\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/06\/amazon-seller-app.jpg\",\"datePublished\":\"2017-08-29T12:41:01+00:00\",\"dateModified\":\"2024-12-13T10:27:00+00:00\",\"description\":\"Learn about Amazon Exclusives and how they can benefit your business. 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