{"id":10850,"date":"2017-08-14T11:05:40","date_gmt":"2017-08-14T10:05:40","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=10850"},"modified":"2020-09-24T12:23:01","modified_gmt":"2020-09-24T11:23:01","slug":"sell-jewelry-on-amazon","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/sell-jewelry-on-amazon\/","title":{"rendered":"How to Sell Jewelry on Amazon (A Guide for FBA Sellers)"},"content":{"rendered":"<p><strong>Selling jewelry on Amazon is sort of like poetry: it\u2019s huge and has been around for what seems like forever, but most people don\u2019t trust themselves to know what\u2019s good and what isn\u2019t. As such, many merchants are wary of delving into the jewelry world, even though millions of people shop for it online each day. But thanks to <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a>, you don\u2019t have to be anymore! We\u2019ll offer the most important bits and tips you need to know about selling jewelry online.<\/strong><\/p>\n<h2>Here\u2019s Why Jewelry Should Be At Least A Consideration For You<\/h2>\n<ul>\n<li>It\u2019s one of the oldest types of archaeological artifacts, with <a href=\"http:\/\/news.bbc.co.uk\/2\/hi\/science\/nature\/5099104.stm\" target=\"_blank\" rel=\"noopener noreferrer\">a BBC article<\/a> citing the oldest jewelry being around 100,000 years old. You\u2019ve got history on your side and you don\u2019t need a sales report to tell you jewelry has solid, timeless appeal.<\/li>\n<li>It\u2019s got universal appeal, too. No matter what country or culture you talk about, jewelry is a big part of it, so it\u2019s a pretty safe bet no matter which country you\u2019re selling in.<\/li>\n<li>Jewelry also crosses gender lines. While it\u2019s easy to think of jewelry as \u2018womanly\u2019, men have long worn jewelry as well \u2014 wedding rings, earrings, watches and more.<\/li>\n<li>There\u2019s enormous variety in the shapes jewelry takes. You can focus on different media, like gold or titanium, or you can blend some of them. You can incorporate gemstones, or leave them out. And you can make them whatever size you want.<\/li>\n<li>Storing and shipping jewelry is fairly inexpensive. It doesn\u2019t take up a whole lot of space, so you don\u2019t have to pay much in the way of storage fees. And because it doesn\u2019t weigh much, you also don\u2019t have to pay a lot in shipping fees either.<\/li>\n<\/ul>\n<h2>But Here\u2019s What You Should Also Know If You Want To Maximise Your Profits<\/h2>\n<ul>\n<li>Much of jewelry is trend-based. There will always be timeless pieces that never go out of style, like gold bands, diamonds, pearls, stud earrings, and pendant necklaces. But the bigger portion of jewelry is centred on what\u2019s currently hot \u2014 gemstones go in and out and back in fashion, colours rotate their popularity, and metals go up and down as well. You\u2019ll want to read the most current jewelry blogs so you can stay three steps ahead of what\u2019s hot and what\u2019s about to be relegated to the back burner. Another option is to set up a Google Alert for something like \u2018jewelry trends\u2019 so you can stay on the up and up.<\/li>\n<li>Market accordingly. If you\u2019re selling affordable jewelry, write up the descriptions so buyers feel like they\u2019re still getting a treasure. If you\u2019re selling high-class jewelry, do your homework so you\u2019re only getting high-quality pieces. And whatever you do, stay away from the fakes. Selling fake jewelry that\u2019s listed as real is enough to get your account closed down in a quick hurry.<\/li>\n<li>A lot of selling jewelry on Amazon has to do with trust and reputation. Buyers don\u2019t get the chance to examine your pieces in real life, so they\u2019re taking your word for it that what you\u2019re selling reflects what you\u2019ve written about it. Find a credible supplier and keep that relationship going so you have utmost confidence in what you sell. If you\u2019re just starting out, find a good supplier who\u2019s part of the BBB Reliability Program, and try to avoid Chinese suppliers if you\u2019re thinking of going with branded products.<\/li>\n<li>Since the jewelry market is so competitive, you\u2019ll need a way to stand out. Fair trade jewelry is a really good choice, especially with the increasing knowledge of <a href=\"http:\/\/www.cnn.com\/2011\/12\/05\/world\/africa\/conflict-diamonds-explainer\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">\u2018blood\u2019 or \u2018conflict\u2019 diamonds<\/a>. But if you\u2019re going to be marketing and selling fair trade jewelry, be explicit about backing it up. Leave as many cookie crumbs to the source as you can so buyers know with absolute certainty they\u2019re getting fair trade pieces.<\/li>\n<li>Another option is charity-based jewelry. This is when you donate a proceed of the sale to a charity. Buyers get both the piece they want and a bit of feel-goodness by indirectly donating to a charity, while you get to increase your exposure \u2014 and smartly-used exposure increase is a solid way to lead to increased sales and profit.<\/li>\n<li>Target niche audiences instead of everyone all at once. Because the jewelry industry is so competitive, unless you\u2019re a hugely-known seller, you\u2019re not going to have much luck in selling jewelry to every type of style\/person possible. Instead, target audiences specifically, whether that\u2019s men and jewelry that doesn\u2019t look like jewelry, bohemians who want to play up their free spirit look, or pieces that are wedding-oriented.<\/li>\n<\/ul>\n<h2>Final Thoughts<\/h2>\n<p>No matter what type of jewelry you\u2019re selling, having competitive pricing is a must. You\u2019re going to be up against a large number of sellers and don\u2019t have the luxury of making aggressive pricing an afterthought. To be successful, you need to be on top of current prices and the supply-and-demand cycle. But that kind of attention to detail can easily bog you down if you do entirely on your own, which is why <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> works so wonderfully. Spend a little bit of time inputting your rules and then sit back and let the program take care of the rest. To really see how you can make a little bit work a whole lot for you, <a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\">sign up today and enjoy the first 15 days absolutely free<\/a>.<\/p>\n<p style=\"text-align: center;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-11085 aligncenter\" src=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial.png\" alt=\"Amazon repricing software free trial\" width=\"1280\" height=\"550\" srcset=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial.png 1280w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-300x129.png 300w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-1024x440.png 1024w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-768x330.png 768w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-200x86.png 200w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-400x172.png 400w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-600x258.png 600w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-800x344.png 800w, https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/10\/amazon-repricer-free-14-day-trial-1200x516.png 1200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Selling jewelry on Amazon is sort of like poetry: it\u2019s huge and has been around for what seems like forever, but most people don\u2019t trust themselves to know what\u2019s good and what isn\u2019t. As such, many merchants are wary of delving into the jewelry world, even though millions of people shop for it online each [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10690,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,7,8,9],"tags":[],"class_list":["post-10850","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-fba","category-news","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Sell Jewelry on Amazon (A Guide for FBA Sellers)<\/title>\n<meta name=\"description\" content=\"Selling jewelry on Amazon is sort of like poetry: it\u2019s huge and has been around for what seems like forever, but most people don\u2019t trust themselves...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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