{"id":10122,"date":"2017-01-25T15:59:32","date_gmt":"2017-01-25T15:59:32","guid":{"rendered":"http:\/\/www.repricerexpress.com\/?p=10122"},"modified":"2024-12-13T13:03:23","modified_gmt":"2024-12-13T13:03:23","slug":"increase-ecommerce-customer-loyalty","status":"publish","type":"post","link":"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/","title":{"rendered":"6 Ways to Increase Ecommerce Customer Loyalty"},"content":{"rendered":"<h4>When you\u2019re in retail, you have two options: constantly hunt for new customers, or keep the ones you have. It\u2019s a good idea to combine both, but <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> knows that customer loyalty is hugely powerful. The trust and reputation-building you can attain is almost immeasurable, so here are 6 ways you can put that in your corner.<\/h4>\n<h2>1. Be Completely Transparent<\/h2>\n<p>Be completely open about your intentions \u2014 and walk the walk, you\u2019ll be able to gain trust and loyalty. This counts even \u2014 and especially \u2014 when you screw up. You need to own your mistake and say\/show how you\u2019ll fix it, as opposed to lying or trying to cover it up.<\/p>\n<p>In this digital age, you have about a one microsecond window before news spreads and it\u2019s nearly impossible to keep anything quiet, so don\u2019t.<\/p>\n<h2>2. Be Consistent<\/h2>\n<p>When your buyers come to expect that you\u2019ll do one thing and then you act totally differently, it really shakes their trust in you. Predictability isn\u2019t boring, it\u2019s a valuable way of building trust among your customers.<\/p>\n<p>This is the case no matter what the situation, whether it\u2019s keeping your logo the same (think of every time Facebook change their layout, or when <a href=\"http:\/\/www.google.com\">Google<\/a> changed their logo) or something like <a href=\"http:\/\/www.repricerexpress.com\/how-to-create-your-ecommerce-returns-policy\/\">your returns policy<\/a>.<\/p>\n<h2>3. Pick Your Bedfellows Carefully<\/h2>\n<p>There was <a href=\"https:\/\/www.nytimes.com\/2017\/01\/07\/opinion\/sunday\/how-to-destroy-the-business-model-of-breitbart-and-fake-news.html?_r=0\">a story in the New York Times<\/a> about how advertisers were unaware of where they were appearing, mostly on fake news sites. Your store certainly isn\u2019t a fake news outlet, but that doesn\u2019t mean you have to be any less careful about who you feature. Pick advertisers carefully, selecting only those who are widely trusted and legitimate.<\/p>\n<h2>4. Implement Loyalty Programs<\/h2>\n<p>Want to know the main reason I eat at McDonald\u2019s? It\u2019s not because of their incredibly good hash browns, but because once I collect the stickers from seven coffees, I get a free one. It costs me nothing to join and I have to do literally no work other than drink a coffee before I get rewarded. It\u2019s a fantastic loyalty program, and you should be using a similar one. Keep your loyalty program as simple as possible, like points or money off based on accumulated purchases, and make sure buyers know about it.<\/p>\n<h2>5. Focus on Excellent Customer Support<\/h2>\n<p>It sounds cheesy, but great customer support goes a really long way. When you\u2019ve got happy buyers, you\u2019ve got loyal buyers. Think of it this way: if you\u2019ve been taking your car to the same mechanic for years, is it easier to keep doing so, or to take the time to google a new and honest mechanic and see if the reviews check out? It\u2019s always easier to retain the buyers you\u2019ve got than find ones, so keep treating each shopper with a high level of service.<\/p>\n<p><strong>Related:<\/strong> <a href=\"https:\/\/www.feedbackexpress.com\/how-to-exceed-customer-expectations\/\">How to Exceed Customer Expectations<\/a><\/p>\n<h2>6. Really Focus on Your Existing Customer Base<\/h2>\n<p>Let\u2019s take a look at Apple for a second. Their products are overpriced for what\u2019s inside, and yet people are willing to line up before sunrise to buy the new iPhone\/iWhatever. Why\u2019s that? It\u2019s because they work so hard at retaining their existing customers that the buyers stick to them like white on rice. Your goal is to do the same by having buyers that only feel the same affinity, but wax poetic to everyone within earshot that you\u2019re the one they should be buying from.<\/p>\n<h4>Another tip in increasing ecommerce customer loyalty is giving them product prices they like, and that\u2019s where <a href=\"http:\/\/www.repricerexpress.com\/\">RepricerExpress<\/a> helps. We\u2019ll take care of all the wiggly-niggly details based on the rules you give us, and automate it so you can go focus on other things. And when you <a href=\"https:\/\/dashboard.repricer.com\/register\/do\/repricer?utm_source=rex-blog&amp;utm_medium=referral&amp;utm_campaign=rex-to-repricer-registration&amp;utm_activity=take-action\">sign up now, you get your first 15 days totally on us<\/a>. What are you waiting for?<\/h4>\n<p>Subscribe to our newsletter for pro tips for selling on Amazon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you\u2019re in retail, you have two options: constantly hunt for new customers, or keep the ones you have. It\u2019s a good idea to combine both, but RepricerExpress knows that customer loyalty is hugely powerful. The trust and reputation-building you can attain is almost immeasurable, so here are 6 ways you can put that in [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10123,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,17,7,8,9],"tags":[],"class_list":["post-10122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","category-ebay","category-fba","category-news","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Ways to Increase Ecommerce Customer Loyalty<\/title>\n<meta name=\"description\" content=\"Learn how to increase customer loyalty in eCommerce with RepricerExpress. Build trust and grow your repeat sales effectively.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Ways to Increase Ecommerce Customer Loyalty\" \/>\n<meta property=\"og:description\" content=\"Learn how to increase customer loyalty in eCommerce with RepricerExpress. Build trust and grow your repeat sales effectively.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/\" \/>\n<meta property=\"og:site_name\" content=\"RepricerExpress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/repricerexpress\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-25T15:59:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-13T13:03:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/01\/increase-customer-loyalty.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"880\" \/>\n\t<meta property=\"og:image:height\" content=\"587\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Seamus Breslin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Seamus Breslin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/\"},\"author\":{\"name\":\"Seamus Breslin\",\"@id\":\"https:\/\/www.repricerexpress.com\/#\/schema\/person\/3a136b67199cecf1cc48ce34d50ef4bc\"},\"headline\":\"6 Ways to Increase Ecommerce Customer Loyalty\",\"datePublished\":\"2017-01-25T15:59:32+00:00\",\"dateModified\":\"2024-12-13T13:03:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/\"},\"wordCount\":668,\"publisher\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/01\/increase-customer-loyalty.jpg\",\"articleSection\":[\"Amazon\",\"eBay\",\"FBA\",\"News\",\"Tips\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/\",\"url\":\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/\",\"name\":\"6 Ways to Increase Ecommerce Customer Loyalty\",\"isPartOf\":{\"@id\":\"https:\/\/www.repricerexpress.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.repricerexpress.com\/increase-ecommerce-customer-loyalty\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.repricerexpress.com\/wp-content\/uploads\/2017\/01\/increase-customer-loyalty.jpg\",\"datePublished\":\"2017-01-25T15:59:32+00:00\",\"dateModified\":\"2024-12-13T13:03:23+00:00\",\"description\":\"Learn how to increase customer loyalty in eCommerce with RepricerExpress. 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